In today’s production world there is a ton of video cameras
to select from. From the “cheapest” DSLR cameras to the new and changing video
cameras. Noticed that I quoted the word cheaper, that is because the camera
itself is cheaper or the same price as some video cameras in the market. The
truth is, that if you are thinking of having a video production business or you
are already in that business, you should take in consideration a few things.
Let’s start with a video camera like the Sony PMW-200 XDCAM HD422: this camera
starts at $6,299.00, is that cheap? Not really, but it has everything you need
for a good video outcome. It captures Full HD and SD video, and
supports continuous recording times of up to four hours in the 50 Mbps MPEG
HD422 mode. With 4 channels of high quality, 48 kHz, 16-bit LPCM, you will have
all the audio capabilities needed to cover every project. It also has three
Full HD 1/2'” CMOS sensor which it will cover your low light conditions. After
that you will need a good steady tripod and maybe a shotgun microphone, which
it would add your price in about $1,200.00 with a total of $7,499.00. Like I
said before, it is not a cheap investment but for video projects like weddings
it will be a great buy. Of course there are more camcorders out there like the
Canon XF300 that is cheaper and it has almost the same features as the Sony
PMW-200.
When
thinking of buying a cheap video camera or a DSLR for video purposes I will
recommend you to do a research first. Yes the camera itself is cheaper than the
other two I talked about before. The DSLR camera most used right now for video
purposes is the Canon 5D MARK III. This camera starts at $3,399.00 only for the
body, and $3,999.00 with a Canon 24-105mm f/4L IS USM AF
lens. That is cheaper than any of the other two cameras right? Yes and no, it
all depends on what type of projects you will be working on. The 5D MARK III
has an excellent resolution and works very well in low light conditions. The
trick part is that it doesn’t come with good audio options which that could
increase your price. To get better results for audio in a video you will need a
good preamp box like Juiced Link ($329.00) to plug a good shotgun microphone ($200.00)
and get better audio results. That’s just to start with. The 5D MARK III
doesn’t come with built ND filters like most of the professional video
camcorders, which makes it a little more complicated when switching from an
indoor lighting location to an outdoors location. Sometimes you will need to
buy ND filters depending on what your project is. Since the 5D MARK III is a
still camera, and not a video camera you will need to buy a good shoulder
mount, maybe a with follow focus which could start from $800.00 to a couple
thousand dollars. Now since the lens that camera comes with is a wide lens you
will probably want to invest in another type of lens with better zoom, which it
could be another $1,000.00 to $2,000.00 or more. So there it is; a $3,999.00
DSLR camera becomes a $6,328.00 camera. That’s just with the estimated prizes. The best advice I could give you is this: you are the artist, use the brushes that are going to make your art look the best. Do your research, and know what your business is going to focus on, because maybe you will need a combination of a DSLR and a professional camcorder.

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